“Surfboards on Parade” is a community participatory event where acclaimed artists are invited to create art on surfboards shaped by invited renowned shapers, organized by the Rotary Club of Huntington Beach. The surfboard art will be at sponsored locations throughout the City to drive business. The events from January through October 2014 coincide with the 100-year anniversary of surfing at Huntington Beach pier.
According to Wendy Rogers of the Rotary Club, the Surfboards on Parade project has multiple objectives: “The main goal is for us to bring awareness to skin cancer prevention. Skin cancer is the most common form of cancer in the US. More than 3.5 million new cases are diagnosed each year; that is more than all other cancers combined, yet it is a type of cancer that is very much preventable. So, our primary beneficiary is the Hoag Memorial Hospital Presbyterian skin cancer center.
The next beneficiary is the Rotary Club of Huntington Beach. Our goal is to use our share of the proceeds to remodel a Huntington Beach park to make it handicapped accessible, with surf themed equipment, in honor of the loss of a past member’s son.
The final beneficiary is the Huntington Beach Art Center. We are bringing funds and awareness to the arts in a big way in Surf City, USA.”
She adds: “Another goal not tied directly into beneficiaries, is to bring global awareness to Surf City, USA with an “on parade” theme during the 100 year anniversary of surfing at the Huntington Beach pier.
Find out where the next Surfboard will be revealed. Visit surfboardsonparade.org