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Earth Day Beach Clean Up

Huntington Beach based businesses MackR Clothing, Hero Longboards, and Primo’s Coffee got together for a Beach Clean Up on Earth Day. Surf City Family contributor Larry Tenney participated and shares the story here.

EarthDay

Earth Day 2015 fell in the middle of the week – on Hump Day, Wednesday April 22nd – and while many groups planned activities for the weekends before and after, a group of local entrepreneurs pulled together a weekday volunteer group to clean up our Surf City Beach (Huntington Beach City Beach).

The people behind Huntington Beach brands MackR Clothing, Hero Longboards and Primo’s Coffee (at PCH & 6th Street) pulled together a group of 16 individuals for a 10 AM meetup at Primo’s corner downtown and for a pier-area Earth Day beach clean-up.

Tiffani, Melissa & Sean from Hero Longboards with Dan from MackR clothing. Photo by Larry Tenney
Tiffani, Melissa & Sean from Hero Longboards with Dan from MackR clothing. Photo by Larry Tenney

Primo’s offered free coffees to the volunteers and MackR swag giveaways included signature eyewear and faux-fur lined hoodies.

HB Beach Clean Up
Sherry & Paul Edwards, HB residents joined the Clean Up Crew. Photo by Larry Tenney

Dan Collins, creative director at MackR told us, “My friends at Hero Longboards approached me with the idea of getting a few good people together to do some good on the actual Earth Day.”

Sean Taylor, founder at Hero Longboards, explained, “We all love HB and take pride in running HB-based companies. We wanted to give back to the community and the environment from which we draw inspiration.”

Collins added, “It’s always fun to harness the power of a collective energy. We were super stoked to see new faces and friends come together today to volunteer.”

“Our brands give us a vehicle for doing that,” said Taylor.

Collins also told us he will be launching a Surf City-centric brand next month called Wise Fool.

“It’s never been about the clothes for me, although I do enjoy designing top quality pieces with style that reflect my city’s vibe” Collins said.

“It’s more about the voice the clothes give us as a unifying symbol to rally around. Sort of like a flag leading the way front and center in a battle charge. Look for much more from us and more community based events in the months to come.”

Some of the trash collected.  Photo by Larry Tenney
Some of the trash collected. Photo by Larry Tenney

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